Tuesday, June 26, 2007
BEA Panel Podcast: Corporate Social Media Platforms: A Case for Publisher Participation
Listen to the panel discussion from this year's Book Expo America regarding corporate book blogging and social networking sites. Hosted by Michael Cairns, founder of Information Media Partners. Speakers included Michael Hyatt of Thomas Nelson, Carrie Kania of Harper Perennial, some guy named Jimmy, Karen Christensen of Berkshire Publishing and Molly Vallik of Harlequin. How can the book business use simple internet technologies to help readers find their books? Start blogs, use myspace and reader forums. It was an honor to attend and a pleasure to behold the conversation that occured. Enjoy.
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